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<pre>Hi all,

I'm working with an italian oil producer on a joint
venture, and I'm trying to help them handle some of the
logistics to get their bottled oil to the US.

One thing I've been doing is label design. Now, it's time
for printing. The printer they talked about using in Italy
might take up to 3 months to do the job, which doesn't work
with our timeline, so I offered to handle the printing in
the US and ship them the labels.

I'm trying to communicate most efficiently with our italian
partners, which has been a bit of a challenge. So, my
question for the group is this: what exactly do I need to
ask them to make sure that I get the labels printed
correctly?

The labels have been sized to fit the bottle in question,
so I'm really asking about how to ask them about their
bottling and labeling machine (I think). How do I get the
information my printer needs, making sure the end product
with work?

You can tell I'm new at this - please bear with the newbie
question.

Thanks for any tips, Nico

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</pre>
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<pre>You need to specify accurately what the adhesive on the labels is that is
required for the bottles to be used and the labelling machine to be used.
Is the bottle exterior washed before or after filling or not? Most moulds
used in manufacturing bottles are sprayed with a release agent and this can
cause problems with adhesion of labels. The labels/bottles we use require
the bottle to be slightly heated up in order to get good adhesion of the
lables. This can be done with hot water(i.e. a washing cycle) or with a hot
air blower. It can be a very localised application of heat,. i.e. it should
transmit hardly any heat at all to the oil.

What also is important to specify is the physical dimemensions of the roll
of labels - I am assuming the labels will be on a roll. There is a inner
tube that must fit onto the spindle on the machine (like a toilet roll).
What is the required inside diameter ? - the machine I know has a tapered
spindle that can accept a range of i.d.'s. There is probably also a limit
to the outer diameter of the roll of labels - where it starts hitting other
parts of the machine.

What must be specified very carefuly is the winding - how must the labels be
wound onto the roll? If you look at the wound up roll, are the labels on
the outside of the backing paper or the inside? Does it coil up clockwise
or anti-clockwise. Is the label right side up or upside down? There are
about 8 permutations. If you send me a fax no to kupper@... I will
fax you a set of simple diagrams that illustrate the winding. They are
pictures, so there is no problem with language. Note that the front and
rear labels are often wound differently because they come from opposite
sides of the machine.

Regards

Kurt Küpper
-----Original Message-----
From: Nico Peruzzi, Ph.D. [mailto:nperuzzi@...]
Sent: Thursday, 5 June 2003 02:22
To: OliveOil@yahoogroups.com
Subject: [OliveOil] labeling - what questions to ask a producer


Hi all,

I'm working with an italian oil producer on a joint
venture, and I'm trying to help them handle some of the
logistics to get their bottled oil to the US.

One thing I've been doing is label design. Now, it's time
for printing. The printer they talked about using in Italy
might take up to 3 months to do the job, which doesn't work
with our timeline, so I offered to handle the printing in
the US and ship them the labels.

I'm trying to communicate most efficiently with our italian
partners, which has been a bit of a challenge. So, my
question for the group is this: what exactly do I need to
ask them to make sure that I get the labels printed
correctly?

The labels have been sized to fit the bottle in question,
so I'm really asking about how to ask them about their
bottling and labeling machine (I think). How do I get the
information my printer needs, making sure the end product
with work?

You can tell I'm new at this - please bear with the newbie
question.

Thanks for any tips, Nico

__________________________________
Do you Yahoo!?
Yahoo! Calendar - Free online calendar with sync to Outlook(TM).
http://calendar.yahoo.com


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<pre>Hi Nico,

I'm going to make the heroic presumption that the 3 months delay in
getting the labels printed is not a stalling tactic from your
joint-venture partners. It's probably also worth asking the question
whether the delay is a shipping problem because 3 months delay takes
you to end-August production which is holiday time :-)

I'm also going to presume you are using a commercial printer who
specialises in making labels to be used in high speed production
lines. They know what weight paper and adhesives need to be used.

The problem at the Italian end may be due to the design rather than
printing. You may be better off sending the printer the graphics
(full colour, electronic separations) that they can proof and test
for you. That involves (usually) doing the work in Photoshop or Quark
Express and sending printer ready Adobe Acrobat files to the printer,
specifying the colours very precisely and the required paper weight.
They may be concerned that you are an overseas customer who will be
difficult to deal with if a problem emerges.

It is very important to know which machinery they are using for
bottling and labelling. Are they using high-speed lines with
integrated fillers and labellers? Are the using one bottling line
with multiple labellers? Are they using a small olive grove version?
Are they contract packaging? Lots of questions there!

If you know the machinery, I'd check if there's a US representative
and talk to them about the label requirements. They should be able to
help, if they exist.

Basically, the variations are endless here. We could continue this
discussion off-line if the details are too sensitive.

Oh, one more thing. have you thought of bringing small volumes of the
bottles in "clean skin" and labelling in the US? Don't know whether
that's allowed in the US but it may speed up the delivery for you and
allow more time to resolve the printer problem in Italy.

Regards,
Lambros Karavis.

--
--------------------------------------------------------------------------------\
---------------------------
Karavis & Associates Phone: (+61) 414 997 997
850 Buffalo-Stony Creek Rd Fax/Voice Mail:
(+61) 3 9923 6999
Stony Creek VIC 3957 eMail: lkaravis@...
Australia
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